Become the Go-To Spot.
I help entrepreneurs, small & local businesses thrive.
The best things in life are local.
"Local spots" are independent small businesses and passion ventures that rely on a connection to their community, whether that's a geographic area or an online neck of the woods, for their success. These businesses uniquely impact us. They shape how we spend our time, who we know, and the value we incorporate into our everyday experience, adding vibrancy and character.
This is why Local Spot Marketing focuses on providing affordable marketing services to entrepreneurs, local establishments, and small businesses of all kinds!
My Promise to You
I will always be motivated, meticulous, ethical, empathetic, transparent, and committed to what is in the best interest of your business.
I treat your business with care & respect.
I deeply understand that you've put all you've got into your business, and I contribute the hard work and dedication that such a meaningful endeavor deserves.
Your business succeeds when you connect with the people who value what you offer. But your passion and expertise are in what you've built, not marketing. I fill that gap for you, helping you reach your sweet-spot audience and providing marketing support in any capacity along that journey, whether it's branding, content, social, PR, eCommerce, event, or advertising.
Simply put, my specialty is to help your specialty thrive.
Areas Where I Can Help
Strategy
Brand Strategy
Audience Targeting
Content Strategy
Creative Strategy
Channel Strategy
Execution
Campaign Management
Content, Copywriting & Editing
Social Media Management
Event Planning
Public Relations
Design Direction
Experience
Website & eCommerce
On-Site Recommendations
Customer Communications
Merch Development
Event Recommendations
Technology Guidance
No matter the scope of the project, I always start by learning your business, marketplace, and vision.
Step 1: I learn the ins and outs of your business, your goals and objectives, your current presence in the marketplace, and what you envision for your brand. This ensures that the work I deliver will feel authentic and identifies any challenges we'll need to tackle.
Step 2: I learn the market for your business to understand your sweet-spot audience and how to best reach them. I make sure I understand customers' mindsets, motivations, and behaviors as it relates to your brand to develop messaging that resonates.
Step 3: I learn your competition—the other businesses and categories that may take share of your market. This allows us to identify opportunities to differentiate your brand and develop tactics to break through clutter.